Stere Stamule
Assistant Professor
Stere Stamule, PhD in Marketing, is an Assistant Professor at the Faculty of Business Administration in foreign languages, Bucharest University of Economic Studies. He is a lecturer of Introduction in Business Administration, European Business Environment, Quality and Innovation in Business and Economic Projects and Business Games (teaching in German and English). His current interests include consumer behavior with emphasis on consumer ethnocentrism, nudging techniques used in Behavioral Science and Policy and the role of entrepreneurship in stimulating economic growth in developed and developing countries.